麥當勞板烤米香堡!! - 廣告
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By Joe
at 2006-05-23T01:27
at 2006-05-23T01:27
Table of Contents
根據廣告雜誌
去年麥當勞的廣告量在無線和有線電視的排行分別是12和11名
其中應該絕大部分都是板烤米香堡的廣告吧! 挺驚人的!
今年2月20大指標商品,板烤米香堡分別站上有線和無線電視的前三名
厲害! 投資不減反增!
可是據我所知,週遭的人都不喜歡吃麥當勞的米香堡(如果大家吃過摩斯的米漢堡)
天啊!! 他們的產品經理或行銷經理頭殼壞掉了嗎??
請把這些預算拿來改善產品好嗎?
以麥當勞門市通路的力量,如果新產品夠好,根本不用打廣告吧?!
板烤米香堡的廣告實在太多了,吃過的人已經覺得不好吃
然後又一直重複告訴我們這個產品還活著是怎樣??!!
難道....鄉民們都很喜歡吃嗎??
--
去年麥當勞的廣告量在無線和有線電視的排行分別是12和11名
其中應該絕大部分都是板烤米香堡的廣告吧! 挺驚人的!
今年2月20大指標商品,板烤米香堡分別站上有線和無線電視的前三名
厲害! 投資不減反增!
可是據我所知,週遭的人都不喜歡吃麥當勞的米香堡(如果大家吃過摩斯的米漢堡)
天啊!! 他們的產品經理或行銷經理頭殼壞掉了嗎??
請把這些預算拿來改善產品好嗎?
以麥當勞門市通路的力量,如果新產品夠好,根本不用打廣告吧?!
板烤米香堡的廣告實在太多了,吃過的人已經覺得不好吃
然後又一直重複告訴我們這個產品還活著是怎樣??!!
難道....鄉民們都很喜歡吃嗎??
--
Tags:
廣告
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