曾是彰化最繁榮 3成店面關著的永樂商圈想 - 彰化

By Olga
at 2017-09-01T22:25
at 2017-09-01T22:25
Table of Contents
曾是彰化最繁榮 3成店面關著的永樂商圈想靠這招翻身
2017-09-01 19:42聯合報 記者劉明岩╱即時報導
彰化最知名的永樂觀光夜市商圈,曾經有過輝煌歲月,如今整條永樂街卻是稀稀落落,充
斥著出租及停業告示。業者說,永樂街沒落是因欠缺餐飲店,無法吸引人潮,加上難敵電
子商務競爭及一例一休的衝擊,才難以振衰起敝。市長邱建富表示,已經研議引進以餐飲
為主的流動攤販進駐永樂街,但必須先與房東、店家溝通協調,希望能振興永樂商圈。
彰化市永樂商圈泛指從中山路到民族路間的永樂街,全長約200公尺,店面估計有150間,
曾是彰化市最繁華的街道。隨著永樂街的沒落,彰化市歷任市長也都想盡辦法積極輔導,
期使回復昔日風華,像引進以餐飲為主的攤販、封街舉辦活動等,卻引來房東與店家意見
對立,永樂街依然不見起色,甚至更加黯淡無光。
市公所在今年3月曾經實際了解永樂街的經營狀況,發現實質營業的店面約116家,不過,
最近幾個月來,停業或招租的店面更有增加趨勢,估計沒在營業的店家將近3成,多數店
家仍在苦撐。
約有60年歷史的文卜粿仔湯,是商圈屈指可數的知名小吃,見證了永樂商圈的興衰,老闆
劉進利說,永樂街每月店租從最輝煌歲月的每月6萬元,到現在剩約2萬元,還租不出去。
彰化市商店街發展協會認為永樂街的沒落,主要是欠缺餐飲帶動人潮,這起因房東心態保
守,不願將店面租給湯湯水水的餐飲業者,而政府推動的一例一休,更影響業者雇用人力
,造成經營更形困難。
市公所公用課長林棕元也分析說,永樂街還缺少吸引人的特色,而主要經營的飾品、服飾
、鞋店等,面對大賣場、電子商務的競爭,從價格到多樣性,都很難匹敵。
永樂觀光夜市商圈流失的商機,則已逐漸挪移到大埔路商圈與後火車站商圈。延平里長陳
虔嘉說,大埔路目前約有40家店面,其中以餐飲最多,因附近有彰化基督教醫院及秀傳醫
院、學校以及密集住宅區,加上來往彰化、花壇的人車甚多,深夜仍是人潮不斷。
至於後火車站辭修路則因周遭新的建築案推出,又有便利的停車空間,以及鄰近彰化扇形
車庫,假日遊客很多,各式餐飲林立,也逐漸崛起。
彰化市商店街發展協會指出,永樂商圈多數店家都支持引進餐飲攤販,吸引人潮促進消費
,也希望縣政府與市公所能從法令到實際的做法提供協助,活絡永樂街的商業機能 。
市長邱建富也認同引進攤販是個方法,但必須房東與業者取得共識,才能順勢推動。
https://uc.udn.com.tw/photo/2017/09/01/realtime/3948396.jpg

稀稀落落,十分冷清。記者劉明岩/攝影
https://uc.udn.com.tw/photo/2017/09/01/realtime/3948397.jpg

者劉明岩/攝影
https://uc.udn.com.tw/photo/2017/09/01/realtime/3948399.jpg

岩/攝影
https://uc.udn.com.tw/photo/2017/09/01/realtime/3948400.jpg

。記者劉明岩/攝影
(聯合新聞網)
https://udn.com/news/story/7325/2677607
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