台中花博入園破500萬人 門票只賣253萬張 - 台中
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at 2019-03-09T10:30
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台中花博入園破500萬人 門票只賣253萬張
2019-03-08 14:15聯合報 記者洪敬浤╱即時報導
台中花博已開幕4個多月,市府今在議會專案報告,整體入園人數已超過500萬人次,
但實際售票到1月底只賣出253萬多張,總收入只有4.38億元,與當初預估的票房收入
16.8億元相差甚大。
台中市政府今在議會臨時會提出花博營運專案報告,截至 1月底為止,花博門票共賣
出 253.4萬張,票房收入為4.38億元。台中市交通局長葉昭甫補充,最新票房收入為
4.52億元。
民進黨議員林德宇質疑,當初花博票房歲入預算編16.8億元,開幕迄今 4個多月,實
際收入不到 5億元,估計到花博閉幕前,恐怕會短差10億餘元,會不會影響整體財政?
市府應該說清楚。
專案報告指出,門票收入與預估有握差,主因是當初估計有800萬人次,以每張350元
全票估算,才會編列16.8億元歲入預算,市府會推動跨域合作宣傳行銷,提高門票收
入,帶動花博經濟。
台中市新聞局長吳皇昇說,台中花博跨越 3任市長,當初原本1個園區變成3個,交通
接駁成本增加,加上前市府的花博卡引發個資問題,都會影響花博的參觀意願;門票
短差收入牽涉到前市府的政策與契約簽訂,新市府會努力行銷宣傳,促進花博經濟,
強化門票收入。
https://udn.com/news/story/7266/3685350
--
2019-03-08 14:15聯合報 記者洪敬浤╱即時報導
台中花博已開幕4個多月,市府今在議會專案報告,整體入園人數已超過500萬人次,
但實際售票到1月底只賣出253萬多張,總收入只有4.38億元,與當初預估的票房收入
16.8億元相差甚大。
台中市政府今在議會臨時會提出花博營運專案報告,截至 1月底為止,花博門票共賣
出 253.4萬張,票房收入為4.38億元。台中市交通局長葉昭甫補充,最新票房收入為
4.52億元。
民進黨議員林德宇質疑,當初花博票房歲入預算編16.8億元,開幕迄今 4個多月,實
際收入不到 5億元,估計到花博閉幕前,恐怕會短差10億餘元,會不會影響整體財政?
市府應該說清楚。
專案報告指出,門票收入與預估有握差,主因是當初估計有800萬人次,以每張350元
全票估算,才會編列16.8億元歲入預算,市府會推動跨域合作宣傳行銷,提高門票收
入,帶動花博經濟。
台中市新聞局長吳皇昇說,台中花博跨越 3任市長,當初原本1個園區變成3個,交通
接駁成本增加,加上前市府的花博卡引發個資問題,都會影響花博的參觀意願;門票
短差收入牽涉到前市府的政策與契約簽訂,新市府會努力行銷宣傳,促進花博經濟,
強化門票收入。
https://udn.com/news/story/7266/3685350
--
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